Doñana National Park is one of the destinations that should never be missing from your list of to-do behind the wheel. Its ecosystem hosts a unique biodiversity in the old continent , being the place chosen by many animals as a breeding and wintering area. Its structure, which is made up of a beach, dune, preserves and marshes, is the subject of study and protection by supranational networks. The relevance of its flora and fauna is a World Heritage Site and a UNESCO Biosphere Reserve, which is all the more reason to understand its importance and pay a visit. Of course, on board a sustainable vehicle such as the Mazda CX-30 M Hybrid , which uses microhybridization technology to reduce its consumption.
The Japanese firm is characterized by its design philosophy, focused on connecting the car with the driver in an emotional way. Mazda’s history, like that of its city Hiroshima , has been about overcoming adversity with a passionate spirit. Beauty is part of that essence and they have expressed it under the Kodo mantra: “soul in motion”. The objective is to transfer the energy of movement, present even in immobile objects, to give life, warmth and seduction to the cars that come off its production line. To achieve this, they resort to classical techniques such as the use of clay, a work commissioned by Takumi experts, the title given to a top-level craftsman.
That connection with the car could not be just for the aesthetic aspect. At that point they related comfort, the sensations at the wheel and the experience with the Jinba Ittai, which we will talk about in this article. For all this they used the methodology called Kansei , which uses engineering research to influence the subjective sensations of people , in this case of drivers. Not forgetting the challenge of the climatic emergency on earth, a challenge for which they resort to light hybridization in models like the CX-30 that we tested on our trip to Doñana . If you are thinking of getting an SUV from the firm, in this link you will find the one that best suits you.
