EconomyKonfío, the Mexican unicorn, is preparing a massive layoff...

Konfío, the Mexican unicorn, is preparing a massive layoff at the end of this month

Konfío , the Mexican unicorn , is preparing a massive layoff at the end of this month.

As Bitso did last May, Konfío will cut 180 jobs in Mexico, according to sources consulted by Expansión.

Employees were notified via video call.

The company has promised to respect seniority and a letter of recommendation. The day before, the co-founder of Konfío, David Arana, sent an email saying that the firm would go towards “a new strategic stage.”

“We are entering a new strategic stage in which we will refine the way we deliver value to our clients, given the strengths developed in recent years,” Arana said in an email.

“Now it’s time to calibrate the way to deliver value to our customers. The ecosystem is key, but the way and sequence in which we present the offer to our customers is also important. With this in mind, and based on the data and the accumulated experience, We are going to give an even clearer path to how we want our clients to discover and enjoy the value that our services provide them (…).

“This adjustment that we make marks the beginning of a new strategic stage in Konfío, which follows the initial single-product phase, and the previous phase of ecosystem integration. This new stage will bring important operational benefits and also requires a realignment of resources. It will simplify processes and better set priorities,” said Arana.

Konfío says that the cut is to consolidate leadership

Konfío said that he reiterated his responsibility as a company. “We understand that an internal restructuring causes critical changes, so the measures have been treated with the consideration, respect and privacy that is required,” the firm said in an email sent to Expansión.

The company considered that with this adjustment in its operations it will be able to consolidate its leadership in the market with “sustainable, profitable and responsible growth.”

The company achieved the “unicorn” category, that is, with , in September last year.

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