The National Tourist Business Council (CNET) unanimously re-elected Braulio Arsuaga Losada as its president, for which he will remain in office for a new period of two more years.
Arsuaga Losada’s work during his first term as president of CNET, which began on February 24, 2020, was characterized by multiple initiatives to address the impact of the Covid-19 pandemic on the sector, highlighting, among others , the promotion of the Emerging National Alliance for Tourism (ANET), as well as collaboration agreements with different sectors to promote this activity.
Now, among the challenges that CNET sees for Arsuaga Losada are boosting the demand of travelers to large cities for sporting, cultural and gastronomic events, in addition to strengthening the image of the various destinations and the country. Likewise, it is entrusted with attending air and land connectivity.
Its work plan for this new period will focus on promoting a new strategic vision of tourism, the expansion of alliances with the public and private sectors and, above all, the institutional strengthening and internationalization of this business organization. Likewise, it foresees the alienation of the work with the state chapters and promote promotion and security campaigns.
Arsuaga has held meetings with key figures in the sector. In August 2020, he met with the then Mexican ambassador to the United States, Martha Bárcena, as well as representatives of the governments of Jalisco, Baja California Sur and Quintana Roo, to propose actions aimed at reactivating the tourism industry.
He also met in September 2020 with the president and general secretary of the Madrid Hotel Business Association (AEHM), Gabriel GarcÃa Alonso and Mar de Miguel, respectively, as well as with the vice president of the World Travel and Tourism Council (WTTC, for its acronym in English), Maribel RodrÃguez, to learn about and exchange the best practices in health and hygiene applied by companies in the tourism sector, both in Mexico and in Spain.
CNET, which is the leading body of the private sector dedicated to tourism in Mexico, brings together the main chambers and associations in the sector.
