Tech UPTechnologyWhat is Parler? The social network that Kanye West...

What is Parler? The social network that Kanye West bought

Parler, a social network identified with far-right Republicans, will be acquired by rapper Kanye West, after his Twitter profile was blocked last week for writing an anti-Semitic post.

The announcement of the purchase was made known through a statement from the company, where they detailed that they expect to close the operation at the end of this year, but no economic details were mentioned in this regard. In mid-September, the company said it had raised $56 million in funding from outside investors.

The platform’s parent company, Parlement Technologies, said the money would help build an “uncancelable” ecosystem where all voices are welcome. While the rapper also known as Ye wrote, “In a world where conservative views are considered controversial, we must ensure that we have the right to express ourselves freely.”

It should be remembered that Twitter blocked West’s account, because he published an anti-Semitic tweet that violated the platform’s policies related to hateful conduct. Likewise, his Instagram account was also restricted for similar reasons.

What is Parler?

The social network was founded by John Matze and Rebekah Mercer, daughter of hedge fund manager Robert Mercer. Since its inception, the company has protested against censorship and presented itself as an alternative for “free speech.”

According to data from Sensor Tower, this application already accumulates just over 250,000 active users per month on both Android and iOS and a survey of more than 10,000 people carried out by Pew Research detailed that 38% of people had heard of she.

Parler’s controversies

Parler is a social network associated with far-right conservatives in the United States, who do not feel comfortable with the policies of Twitter and other applications. It was launched in 2018, but its path has been turbulent, as technology companies, such as Google and Apple, have removed and reinstated it from their app store on several occasions.

Apple, for example, cited “threats of violence and illegal activity” on the platform, saying it had “failed to take adequate steps to address the proliferation of these threats to people’s safety.”

The social network was accused of having been part of the plans and coordination of the assault on the Capitol on January 6, 2021. After these events and Amazon’s decision to remove it from its AWS service, the platform has reduced its dependence on other companies and it even established its own cloud infrastructure, arguing that “the future is incancelable”.

Following the announcement of the purchase, Parlement Technologies CEO George Farmer said this deal would “change the world and the way it thinks about free speech,” and Kanye West “will never again have to fear to be removed from social networks.

These actions take place at the same time that Elon Musk seeks an agreement with Twitter to buy the social network and change the dynamics regarding the behaviors allowed in them, since the businessman also has the purpose of “increasing freedom of expression” on the platform.

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