Ludwig Ahgren is a star of Twitch , the popular platform for the transmission of events and live console players, known for being a personality in the world of online video games, which until a few weeks ago did not reach 2,000 subscribers on this network Social.
However, with the intention of increasing his subscriber volume, Ahgren decided to go one step further, filming himself directly and almost continuously for 31 days . In this way, it managed to register a record on the video game distribution platform, related to the duration of its live broadcast.
To do so, Ahgren launched what he called a “subscription marathon” in mid-March (specifically on the 14th). At the time, he promised to add some time to the broadcast each time a new subscription was produced.
In fact, he initially planned to add 20 seconds of airtime for each new subscription to his channel. And, in turn, he also promised that a portion of each membership, priced at $ 5 a month, would be donated to the Humane Society or to charities.
But when that stunt became a real sensation, Ahgren decided to set a definitive downtime for fear that the Twitch community would keep his stream alive indefinitely.
To do this, he decided to redefine his rules by extending to an additional 10 seconds (instead of the original 20), a maximum of 100 subscriptions per person and a maximum of 31 days in total .
Thus, on April 10, after 31 days (the equivalent of around 750 hours) of uninterrupted live streaming, the streamer announced that the broadcast would officially end on April 13 at 9 p.m. on the west coast of the United States. United, as it finally happened.
And the figures achieved are more than impressive: 31 days later, the streamer has achieved the not inconsiderable figure of 2.65 million subscribers . While, in a single day, he got more than 283,000 subscribers.
And, according to some sources, it would have raised up to $ 1.3 million , obtained through paid monthly subscriptions and altruistic donations carried out by viewers.
As Ahgren announced, the proceeds will be donated to different charities, especially animal protectors and entities that, in the United States, fight against child poverty.
