Tech UPTechnologyWhat happens when a gadget becomes very popular?

What happens when a gadget becomes very popular?

It just stops liking it. This is the conclusion reached by researchers at Penn State University who consider that a technological product must be original, daring and attractive to convince the audience, but as soon as it becomes massive, that point of attraction disappears and leaves to be interesting.

What makes a gadget seduce us? Apparently this attraction can move like a wave. A priori, a group of individuals who usually stand out from the crowd by always being one step ahead of the general public, begins to use a device or gadget. Once the use has spread among this first group, it is adopted by the crowd. However, if such a product becomes excessively popular, it loses its appeal.

This becomes a dilemma, since most companies seek that their products seduce the public and thereby increase their sales, but as soon as this occurs, shortly afterwards the products become less attractive and as a consequence sales drop. which requires that there is constant innovation in the market to alleviate this trend.

Despite everything, attractiveness can be recovered over time thanks to an elite that places more importance on its meaning than on its usefulness and performance. Hence, devices such as the record player have come back into fashion.

The conclusions of the study have been published in the International Journal of Human-Computer Studies .

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