The image campaign “The Länd” caused a sensation beyond the borders of Baden-Württemberg. The fan articles sold out quickly. But supplies are coming.
Stuttgart – For many, the new advertising slogan of the state of Baden-Württemberg takes some getting used to, others almost celebrate “The Länd”. The campaign's online shop was completely sold out in a very short time. Hoodies, socks, bags and the like have been sold out since then. As BW24 * found out on request, the fan articles should be available again in January.
BW24 * has spoken to those responsible for "The Länd" and knows what the makers have planned for the fan shop.
At the start of the image campaign, the online shop received over 8,000 orders within three days. * BW24 is an offer from IPPEN.MEDIA.