Japanese culture is characterized because everything has a reason for being. One of the standards of this culture is simplicity , a concept that for the Japanese is as essential as life itself. That is why the objective of the Japanese brand Mazda is always to make driving pleasure a gift for the body and the spirit.
How to get it? Establishing an emotional connection between the driver and his car. It is what is known in Japan as Jinba Ittai, an expression that designates the bond between horse and rider that the Japanese Yabusame archers establish with their mount to become a single being and find the ideal moment to shoot the arrow and hit it. All this through a harmonic action between horse and rider.
Based on this ancestral philosophy, Mazda transfers it to its vehicles, making the Jinba Ittai the ‘Drive Together’, a state in which the car and its driver move in perfect harmony.
To achieve this perfect and harmonious situation, the design and the commitment to the most innovative technology allow the driver to feel one with his vehicle; a kind of intuitive symbiosis that will lead us to fully and fully enjoy driving.
Thus, and also following the ancestral Japanese tradition towards art, simplicity is inescapable, inevitable. In the new CX-5 the goal was to create a beautiful vehicle, detaching from it everything that was not necessary, managing to make a car that other people would like to drive : a fantastic design that focuses attention on the road, a seating position comfortable that offers easy access to all controls, and with technologies such as G-Vectoring Control, that assist driving. A motorized heart that syncs with its driver.
Among other notable technological qualities, the new Head-Up Display projects the most relevant information, recognizing speed signs, directly on the windshield, the interior environment is very comfortable and soundproof, with high quality materials, reclining rear seats and a human-centered design and G-Vectoring Control, an intelligent system that adjusts the delivery of engine torque in response to the steering wheel, improves traction, stability and precision.
In short, the Mazda CX-5 is full of technology on all four sides , both in terms of safety and connectivity and infotainment, destined to generate that connection between the 21st century rider and his travel companion in life.
