Soriana closed 2021 with a flourish. The company, which is owned by the MartÃn Bringas brothers, had revenues of 42,814 million pesos (mdp), which represents an increase of 4.5% compared to the same fourth quarter of last year.
According to its financial report sent to the Mexican Stock Exchange (BMV), the increase in sales responds to the opening of two stores during the quarter, a Soriana Super in Colima and a Hypermarket in Nuevo León, in addition, in December Sodimac opened a store in Nuevo León, bringing the total to nine units of this format.
The same-store sales indicator for the fourth quarter of 2021 was 4.2%, but in the annual accumulated Soriana had a decrease in revenue of 1.2%, especially due to the comparison in the first quarter of the year.
In the last three months of 2021, net income was 1,731 million pesos, which is equivalent to a growth of 7.9% compared to the same quarter of the previous year. At an annual level, the profit was 4,349 million pesos, with an increase of 17.6%.
At the end of 2021, Soriana had a bank and stock market debt of 15,852 million pesos, which represents a decrease of 3,534 million pesos against the previous year. However, in net debt, the reduction was 49.4%.
Despite the fact that in the quarter Soriana achieved an Ebitda of 3,947 million pesos, an increase of 3.2% compared to the same period of the previous year, the retailer registered a decrease of 0.9% in the annual accumulated.
Currently, the supermarket chain is made up of 368 Hypermarket stores, 127 Soriana Super, 163 Soriana Mercado, 105 Soriana Express, 35 City Club, and nine Sodimac. In total, the MartÃn Bringas family has 4,132,060 meters of sales floor.
The retailer’s bets
In the quarter, Soriana continued to invest in the relaunch of its application to facilitate the shopping experience for mobile users. The idea is to simplify search processes, as well as online payment to guarantee fast, flexible and friendly transactions.
On the other hand, the processes with the digital platforms with which it has an alliance were strengthened, which translated into a triple-digit increase in sales in this channel. Likewise, it doubled the investment in inventories with some product lines to have a broader assortment catalog for consumers.
The company’s objective is to continue with a permanent innovation scheme that allows them to adapt their operations to the dynamic market, and thus remain one of the best-positioned commercial chains in the Mexican market.
In the field of social responsibility, during this quarter, Soriana equipped several play centers in the states of Coahuila, Durango, Baja California, Chihuahua, Veracruz and Mexico City, with an investment of 706,921 pesos, bringing the total to 21 equipped play centers .
It also promoted the “Women who inspire” campaign, whose objective is to help women with breast cancer and in which 12 foundations participate, benefiting from an investment of 1,738,505 pesos.
In terms of education, the retailer adapted its high school program to a 100% online modality to impact a greater number of students due to the flexibility that is required today. Its student base was 3,422, only at this school level.
During this quarter, the company reached the goal set for 2021: to install LED lights in 257 stores. About 109,000 lights were installed inside different areas of the branches and with this the company was able to reduce its energy consumption by 57%. The accumulated savings for these 257 branches amount to 19,238,705 kWh, which is equivalent to approximately 35.1 million pesos.
