Starbucks is currently one of the most important companies in the world. An international chain of coffee shops that was born in Seattle (United States) in 1971. Today it has more than 24,000 stores spread over 70 countries around the world. Have you ever wondered why Starbucks is called that? We will tell you.
Starbucks beginnings
The first thing is to know the history of the company. It was founded by history teacher Zev Siegl, English teacher Jerry Baldwin, and writer Gordon Bowker . The first location opened its doors on March 30, 1971 at 2,000 Western Avenue in Seattle, and it only sold coffee beans to go. It was open until 1976.
Name’s origin
The friends decided to do a brainstorming session to decide the name of the business from the initials ‘st’ . A marketing and advertising expert friend of theirs told them that words beginning with ‘st’ were considered very powerful and managed to attract the attention of potential consumers.
They spent many hours contributing different ideas and words until they reached ‘Starbucks’. But how did you come up with calling your new business that? It was from the surname of one of the characters in the novel ‘Moby-Dick ‘, by German Melville.
Now, it is not entirely clear that this was exactly the case. Although this is the theory that has been considered valid, the truth is that the three friends have explained on different occasions that they came to ‘Starbucks’ after discarding more than 12 terms that began with ‘st’, including ‘Starbo’, a city located in the north of the United States and whose economy is based on mining.
Starbucks curiosities that are interesting to know
Now that we know the name of the brand, it is of special interest to know some curiosities about it.
Starbucks claims it can create no more and no less than 87,000 different drink combinations . That is, if we had one drink a day, it would take 238 years to try them all.
According to different market studies carried out, the average Starbucks customer visits a Starbucks establishment six times a month.
A large coffee contains 320 milligrams of caffeine . Although said like that it doesn’t seem like much, the truth is that it is four times more than a Red Bull.
And finally, Starbucks uses around 352.5 million liters of milk annually , an amount that could fill 155 Olympic swimming pools.
