76% of consumers in Mexico have stopped buying products or services due to their environmental impact, while 50% seek to reorganize family spending in the face of rising prices.
With the “Mexico on the skin” campaign and an optimization carried out by the companies Fluzo and Netquest, the marketplace managed to increase its brand recall and purchase consideration on its platform.
Pepe Beker, co-founder of BESO, says that inflation makes business decisions short-term in the face of uncertainty. But with predictive data it is possible to have a higher degree of assertiveness.
For Vivian Barón, CEO of the agency, the growing need to gain a competitive advantage in the midst of the pandemic drove the public relations and brand communication sector.
Companies such as Ferrero, Cinépolis, Waze and Mattel see these characters as an opportunity to launch cross-selling products on the market, taking advantage of the potential of a trending license.
Danni Büchner is invited to Sam Dylan's Halloween party. But the "Goodbye Germany" emigrant has no desire for many other party guests. And find clear words.
