According to a study published in the Journal of the American Medical Association, Internal Medicine , smokers are more likely to consider quitting on Monday than any other day of the week. In contrast, Saturdays are the day that tobacco addicts think least about quitting their habit (145% less than Monday) .
Specifically, the researchers found that the purpose of quitting tobacco appears associated with searches for expressions on Google such as "help to quit smoking ." And analyzing those queries in the search engine between 2008 and 2012 in English, French, Chinese, Portuguese, Russian and Spanish, they detected that the volume of searches with related terms is 25% higher on the first day of the week . "We tend to think that the decision to quit is unpredictable or even chaotic," explains John W. Ayers, a co-author of the study. "But the truth is that analyzing Google searches we see that there is a clear pattern in collective behavior that depends on the day of the week," he adds, urging that this data be taken into account when developing campaigns to combat smoking. .
