Confinement has restricted our freedom of movement like never before, a confinement with the most diverse consequences. The ecosystem has recovered at breakneck speed, almost the same as the economic recession has taken. Many entrepreneurs have seen their turnover reduced to nothing, with no alternative but to adapt or maintain a lethargy that can lead to their closure. The pandemic has brought about a change in the basic routines of the human being, from the way we relate to our process of making the purchase. According to the consulting firm Kantar, e-commerce has doubled in Spain . Special mention should be made of the two large cities of the country, Madrid and Barcelona, which have grown from 2.5% to 5% compared to 2019 . Metropolises that live a process of environmental pacification, projects that lead the anti-pollution protocols. Proposals such as the new Citroën ë-Jumpy, the electric variant of the firm’s small van, will be the ideal alternative to face the growth of electronic commerce without being affected by traffic restrictions.
The Citroën ë-Jumpy continues with the French brand’s ‘Inspired by Pro’ strategy, a protocol that focuses on offering solutions to professionals. This launch is one of six planned for 2020, all of them electric and affordable. For now, we have known the Citroën Ami quadricycle and the C5 Aircross SUV Hybrid, two very different options. The ë-Jumpy completes the (current) offering by providing significant range and relaxed driving at minimal cost. The needs of carriers have nothing to do with those of the private buyer, an aspect that the firm has taken into account when deploying more than 38 Business Centers specialized in serving the professional channel.
Citroën is clear: it wants to position the ë-Jumpy as a sales leader in the electric market for compact vans. For this it has worked on a versatile and complete range, as with the traditional propulsion version. This urban van will be available in three lengths , ranging from 4.60 meters long (XS) to 5.30 meters in the XL version. The smaller body mounts a 50 kWh battery that offers up to 230 kilometers of autonomy, also available for the rest of the range. The 75 kWh battery can also be equipped, with 330 kilometers of autonomy (WLTP).