Constellation Brands prepares its plant in Veracruz. The company reported that it will make an investment of 1,300 million dollars in the state of southeastern Mexico in the next four years, resources that are part of the 5,500 million dollars that it will invest in all its operations in said period.
The plant of the company that distributes the Grupo Modelo brands in the United States will be located in the municipality of Veracruz, in the Antigua Hacienda de Santa Fe, Nevería, and will have a water source independent from that of the city, according to the information the company shared in a statement.
Constellation Brands explained that the location for this plant was determined due to favorable conditions for the industry, such as transportation infrastructure, one of the most prominent seaports in the region and access to highly trained labor.
During the construction stage of the brewery in Veracruz, more than 2,000 jobs will be generated, as well as 10,000 indirect jobs, which will boost the local value chain.
“The company has updated its plans to invest in the next capacity increase in Mexico that will provide the long-term flexibility necessary to support the expected future growth of its portfolio of high-end Mexican beers,” the company said in its financial report, last January.
In the document, Constellation Brands detailed that the new plant will add between 25 and 30 million additional hectoliters of total capacity and also considers the expansion and continuous optimization in the other plants of the company in Nava and Obregón.
In May of last year, President Andrés Manuel López Obrador announced that he had reached an agreement for the American brewer to build a plant in the southeast of the country, after the cancellation of the Mexicali project.
The rejection of the project occurred after 76% of the 5% of the Mexicali electoral roll, which was the percentage of the population that participated in the consultation, voted no to the construction of the plant, which has been criticized for the high consumption of water from the area, where the resource is scarce.