Alpine’s project in Formula 1 is still in the process of change and today it has given a new important clue about its future. It is a common game of the teams, especially in winter, when the World Cup is stopped and news is spread subtly, almost dropper. In this context, the last message of the French team in social networks is registered.
ATTENTION: This is 𝙣𝙤𝙩 the sound of our fire-up… These are our fans.#FireUpAppreciation pic.twitter.com/CgK8deXmFp
— Alpine F1 Team (@AlpineF1Team) January 20, 2022
It’s not the sound, it’s the colors. To the blue of Alpine, so characteristic since last year it premiered a design and left behind the yellow of Renault , pink is added this time. It is not just any color in Formula 1 . It is the color that distinguishes one of the most important sponsors of the competition in recent years: BWT .
And what is BWT ? An Austrian company dedicated to water treatment systems. But the really important thing for F1 purposes is that it was already a very powerful sponsor of Racing Point , whose cars it tinted entirely pink, and lately of Aston Martin , which also included subtle pink lines on its dark green cars.
Aston Martin was the successor of Racing Point on the grid, inheriting its structure and within it from its boss, Otmar Szafnauer . The Romanian-American engineer left the team two weeks ago, around the same time Alpine announced the departure of its top manager, Pole Marcin Budkowski .
The pieces of this puzzle seem more and more connected. If the arrival of Szafnauer and BWT is confirmed, Alpine will hit the table twice, confirming that its aspirations to reach the top remain intact with this strategic move both at a sporting and financial level. At the team’s headquarters in Enstone they should already have that Aerosmith song ready to play over the loudspeakers: “Pink lifts me up like a kite and I think everything’s going to be alright.”