A few weeks ago, people stormed discounters and drugstores to get a Corona self-test. Today the tests are on the shelves – nobody wants them anymore.
Already at 7 a.m. people were queuing in front of Aldi, Lidl and Co. to get one of the coveted Corona self-tests. Discounters and drugstores could hardly save themselves from the demand and were sold out within minutes. But the tide suddenly turned. Today nobody is interested in the tests – that could be due to two factors, extratipp.com * reports.
According to the “Lebensmittel Zeitung” newspaper, the former sales hit is now becoming a million dollar failure for German retailers. Shops like Aldi, Lidl or dm are now sitting on the self-tests. Because the result of a self-conducted test is not valid for gastro or retail visits, trips, etc. The demand is also falling rapidly because the incidence values are falling nationwide. In Munich, for example, it is no longer necessary to show a negative test when visiting a beer garden or a cinema.
In addition, test centers are now felt to be on every corner. And, unlike the self-tests, the professionally carried out corona tests are free of charge.
In order to get the test strips to the man anyway, grocers are now aggressively advertising in brochures and online. They still have to accept losses. Where tests cost around five euros at market launch times, discounters are now selling them for much less. Lidl even offers sets of 100, 200 and 1000 pieces online – for just 1.99 euros each.
* extratipp.com is an offer from IPPEN.MEDIA.
