SportRafa Nadal's surprising new business

Rafa Nadal's surprising new business

Rafa Nadal has landed in the world of NFTs (non-fungible tokens), which he joins with Autograph, the platform of the legendary NFL player, Tom Brady, winner of seven Super Bowls. The tennis player enters a business that other great athletes and world icons such as Serena Williams, Usain Bolt, Tiger Woods, Stephen Curry and Naomi Osaka had already entered.

“Thanks to the fans and everyone who has supported me. Now I want to bring you closer to my game and my world in a way that has never been done before… There are more things to do with Autograph”, Rafa Nadal told his followers. The winner of the last Australian Open has decided to bet on NFTs, a growing business that is revolutionizing the technological world and that is becoming more and more popular in the world of sports.

Athletes such as Serena Williams, Usain Bolt, Tiger Woods, Stephen Curry or Naomi Osaka have also joined NFTs, a business that moves millions of dollars a year. Now, the 21-time Grand Slam champion joins Autograph, a platform specialized in creating non-fungible tokens (NFTs) that contain limited autographs and exclusive products from world sports stars.

The world of NFTs has a growing presence in sports. In fact, the last Australian Open was the first Grand Slam on the tennis circuit to feature an innovative NFT platform. Through it, the organization offered users the possibility of personalizing a different digital ball through collaborations with artists from all over the world. The purchase of these products was made only through the Ethereum cryptocurrency . Each ball cost about 0.067 ETH, equivalent to about $220. A business with which the Australian Open sought to increase its funds to face the losses caused by the pandemic.

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