The company closes the year with a 24% increase in sales, but sees a challenging 2022 due to interruptions in the supply chain and the rise in sugar and energy prices.
The campaigns Untouchables, by Leo Burnett, and #SeguimosHablando, by Publicis, were awarded at the creativity festival. In the 2019 edition, the industry said goodbye to the contest with 5 medals.
Experts say that the pieces that compete in the creativity festival have a high chance of winning, as they have already won the most important prizes in other global competitions.
Marketing experts say that working with characters of this magnitude is profitable and not only for the money, but for the exposure, but that does not mean that they should allow "their slights".
Agencies such as Epik Talent and consumer brands cut off the employment relationship with celebrities who used their social networks to support the political party in the midst of an electoral ban.
In the Mexican market, the president of Landor & Fitch for the Americas has clear objectives: to make the country the regional leader in the creation of brands.
In 2020, the percentage of online shoppers in Latin America increased more than 60%, which represents a great moment to integrate a tactic that reinforces the presence of brands.
Danni Büchner is invited to Sam Dylan's Halloween party. But the "Goodbye Germany" emigrant has no desire for many other party guests. And find clear words.
