It seems incredible that at this point in the year we have to continue to emphasize that breastfeeding in public is something natural and that mothers do not have to hide nor do others have any right to point out these women for feeding their children.
But unfortunately, it is still necessary. Not only famous mothers are shown breastfeeding their children to show how beautiful the moment is. There are also campaigns that try to illustrate the moment to normalize it. This is the case with #FeedIn, a project of the Association of Nursing Mothers of the United Kingdom (ABM).
His proposal: that mothers send photographs of themselves breastfeeding their children while they carry out daily activities at home, as an illustrative way to normalize breastfeeding in public also while they stay at home due to Covid-19.
Thus, there are snapshots of mothers breastfeeding while playing with their older brother, telecommuting, having breakfast or simply relaxing listening to music. Because breastfeeding is that simple and natural.
You can also participate
If you are breastfeeding your child, they encourage you to participate in the project by sending a photo of yourself or a short video (about 10 seconds long) breastfeeding in an everyday situation to [email protected]
You can take the photo or record the video with the phone, it can even be a screenshot of a video call conversation, if you are feeding your child while talking.
The association will share a selection of the images and videos on its social networks with the hashtag #FeedIn.
This campaign follows on from her two previous social awareness proposals: #FeedOn (2019) and #FeedMe (2018) to normalize breastfeeding away from home in London and across the UK. Now, in 2020, it’s #FeedIn’s turn.
Here are some of the proposals that have come to the project.
Sucking milk, two hands
Having breakfast
Teleworking
Listening to music
While “they make up”
Weaving
Large family
With pet included
Chatting
Just resting
But if you still want to continue enjoying these beautiful images, do not hesitate to click on this link, which is nourished by the photographs sent by mothers.
Remember that you too can be one of them. Go ahead and send your most representative photo of your day to day!
Photos | ABM (with express authorization of publication)
In Babies and More | Patricia Montero shows her breastfeeding in its purest form, and we applaud her, A model breastfed her five-month-old daughter while parading on a catwalk