Electric vehicles are, today, the best ally for reducing emissions in large cities. The new Lexus UX tries, from the concept of luxury and sophisticated design , to improve road traffic and link its strategy to the environmental responsibility that has been shown to be so urgent. As a compact SUV that it is, the electric UX 300e reaches its potential customers through premium experiences such as the view during the Davis Cup by Rakuten Finals 2021, with the ‘Tennis Cup Edition’ of exclusive aesthetic details. However, the user of a Lexus does not have a higher purchasing power and period, he also seeks to be represented by his vehicle. This coincides 100% with the electronic and fun atmosphere that characterizes DJ Wally López , his musical ambassador in Spain. On the occasion of this union they launched the “Electrified Remixes” contest with the aim of finding an irreverent sound at the height of electric UX.
The Lexus customer pursues state-of-the-art efficiency while maintaining its youthful and daring spirit. Electronic music draws on the latest technology to mix sounds and rhythms to make us vibrate and even dance on the dance floors of all cities. Wally López is a clear ambassador , not only of this musical style, but also of Lexus and his vision of the driving experience.
The winner is Oliver Gil
After a month and a half full of proposals that have led to a week of deliberations, DJ Wally López has chosen the winner of the “Electrified Remixes” contest . This platform, which has allowed electronic music creators to prove their worth, was open to anyone who wanted to participate. He just had to download a base track created by Wally López himself, along with his proposed sounds, and create the remix according to his technique and tastes .
Finally, Oliver Gil has been crowned the winner, obtaining a scholarship for musical training at the Inted school valued at 2,500 euros . You can listen to his remix at this link and meet the winner of this edition, backed by the meteoric career of Wally López. This Spanish DJ, who became known worldwide for the remix “Just a little more Love” with David Guetta , has remained on the Top 100 list on several occasions.
The UX300e
This innovative musician represents what Toyota’s premium firm wants to show in its cars: avant-garde and evolution. This 4.50 meter long SUV incorporates a 204 hp electric block with which it can travel 315 kilometers, according to WLTP approval . It is ideal for urban families, since it has a 367-liter trunk capacity, but competition is fierce, with cheaper proposals such as the Volkswagen ID.4 or the Mustang Mach-E.
The UX 300e grants a further degree of sophistication and elegance, maintaining the premium design language that characterizes the brand. Its ride comfort is remarkable, being the highways and the road its best habitat. On the occasion of its launch, the Japanese firm has launched campaigns related to the society that is expected in the coming years, clearly affected by the appearance of the pandemic. It also underlines the importance that young drivers give to sustainability, being more aware of their impact on the environment and the relevance of their actions and decisions when buying a premium car.
