This is the name given to the fact that per capita electricity spending in California has remained stable since 1973, while in the rest of the United States it has grown by 50% . The effect is attributed to energy savings and efficiency , a cause led by physicist Arthur H. Rosenfeld, who was born in Alabama in 1927.
A member of the California Energy Commission, Rosenfeld has pioneered research on miniaturization of electronic ballasts – equipment that keeps the flow of current stable – which led to the development of compact fluorescent lamps. In his honor, the Rosenfeld unit of measure has been created, which is used to calibrate energy savings. Thus, 1 rosenfeld is equivalent to the electricity consumption of a North American city of 250,000 inhabitants.
