The news of the breakup of Marc Márquez and Alex Márquez with their longtime representative, Emilio Alzamora , uncovered on August 20, was fully confirmed this Wednesday when the riders reported it through their social networks, while Until now, an agent for the Cervera brothers issued a statement to give the maximum appearance of normality in the apparently friendly ending, after almost two decades of working together.
After closing the stage with their previous manager, the Márquezes released a new statement this Thursday, prior to the start of the San Marino Grand Prix , to present the one who will be, from now on, their new representative.
In the statement, the Márquez brothers announce that Jaime Martínez Recasens joins their team as the new manager.
“Jaime has been the head of the motorsports area at Red Bull for the last 12 years. During this time, he has led the activation of the Austrian brand in the motor world through events, and sponsored athletes, ”says the note.
“We are very happy to announce that Jaime joins our work team from the Misano GP. After his experience at Red Bull, he knows the world of motoring and sport in general perfectly and brings a new strategic vision that we believe will bring us a lot. Our objective on the track will continue to be to obtain the best results. We are sure that we will form a great team”.
From the note it can be deduced that the incorporation of Jimmy Martínez is oriented more towards the marketing and visibility aspect of the Márquez brand, whose strategy is one of the issues that has most concerned the Honda rider in recent years.
