The multi-year partnership, which has been announced ahead of the 2022 F1 United States Grand Prix, the home race for Haas, will start from the start of next campaign. In addition to a change in the name of the team, they will also have a new decoration for 2023 , and it is that the signing with the world’s leading company in payments between individuals comes after the team had made it clear on several occasions that they were looking for a business partner solid due to growing interest in the category.
Previous sponsorship deals with Rich Energy and Uralkali ended controversially, with Haas insisting they would wait for the right company to come along.
Team owner Gene Haas said: “We are delighted to welcome an incredible brand like MoneyGram as our new Title Sponsor. Since our entry into Formula 1 in 2016, Haas has built a reputation for flexibility and toughness. “.
“MoneyGram brings similar support to the world of financial services, and we are ready to work together to maximize results on and off the track,” explained the North American team owner.
MoneyGram Chairman and CEO Alex Holmes said the company wanted to use its entry into Formula 1 as a way to promote its fast-growing digital business: “We’re going to continue to partner with each other to meet the ever-changing financial needs of consumers. consumers, and we’re determined to make sure everyone knows about it.
“That’s why we stepped on the accelerator debuting in the world of Formula 1 and associating ourselves with Gene and Haas”, recognized the head of the company that will name the team in 2023.
Although the agreement with MoneyGram does not take effect until next season, representatives of the company will be at a press conference in Austin on Thursday, while various events will be held around the United States Grand Prix. Haas has not yet confirmed its driver line-up, as only Kevin Magnussen has a signed contract, while Mick Schumacher remains an option if he manages to finish the course well, although Nico Hülkenberg appears in the shadows as a candidate.
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